Wednesday March 20th, 2019 3:50PM

Truett McConnell University ditches Nike apparel over Kaepernick endorsement

By AccessWDUN Staff
Truett McConnell University (TMU)  in Cleveland will no longer purchase Nike products for its student athletes, nor will the university sell Nike products in the campus bookstore. 
TMU President Dr. Emir Caner made the announcement Friday morning, saying that the company's recent endorsement deal with former NFL quarterback Colin Kaepernick prompted the decision.
Kaepernick has become known for starting the trend of kneeling during the national anthem as a protest of police brutality in America.
Nike aired its first "Just Do It" television ad narrated by Kaepernick during Thursday night's NFL opening game, featuring the Atlanta Falcons and the Philadelphia Eagles. Earlier in the week, Nike unveiled the concept of the ad, where Kaepernick is quoted saying: "Believe in something, even if it means sacrificing everything."

“America has sacrificially given my family the freedoms we enjoy today,” said Caner in a press statement issued by the university. “My wife, who was raised under the oppression of socialistic communism, became a citizen five years ago, joyfully pledging allegiance to these United States and her flag.”

“For Nike to then hire Colin Kaepernick,” said Caner, “a person known for wearing pigs on his socks, mocking law enforcement, kneeling against our flag, and mocking our troops, is reprehensible to my family and to the Truett McConnell family.”

Caner said any profits from remaining Nike gear sold through the TMU campus store would be donated to Wounded Warriors and the Fraternal Order of Police.

“If Nike chooses to apologize to our troops and to our law enforcement officers, then - and only then - will TMU reconsider their brand,” said Caner. “In the meanwhile, let us honor true heroes, those who protect us daily, some even sacrificing their own lives. They are the true heroes.”




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