Coca Cola releases reduced calorie orange juice beverage

<p>Coca-Cola is introducing Minute Maid Premium Light in hopes of finding a market with consumers who are unwilling to compromise on taste but are looking to cut down on calories and sugar.</p><p>The new orange juice beverage now shipping to grocery stores around the nation will have half the calories and sugar of regular orange juice.</p><p>Minute Maid Premium Light contains 50 calories and 10 grams of sugar per eight-ounce serving, compared to 110 calories and 24 grams of sugar in orange juice, the company says.</p><p>The new offering follows a similar marketing strategy in soda sales by Atlanta-based Coca-Cola and Pepsi. Coke's C2 and Pepsi's Edge are new brands being released this summer that taste like their flagship drinks but contain half the sugar, carbs and calories.</p><p>Minute Maid Premium Light goes beyond C2 by making claims about its nutritional value. Coca-Cola says every eight ounces of the new drink offers 120 percent of the vitamin C needed in a daily diet and as much calcium and vitamin D as a glass of milk.</p><p>Minute Maid Premium Light will be sold in 64-ounce cartons and six-packs of eight-ounce containers.</p>