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William Mills Agency Releases 2024 Bankers as Buyers™ Report

By The Associated Press
Posted 7:30AM on Wednesday 3rd April 2024 ( 1 month ago )

ATLANTA--(BUSINESS WIRE)--Apr 3, 2024--

William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, announces the release of its 21 st annual Bankers as Buyers™ Report. This year’s report is comprised of 86 pages of a variety of research and commentary from several industry leading sources. The theme of this year’s Bankers as Buyers™ Report is “The Exploding Fintech Scenario, Invisible Technology and Actual Intelligence.”

Please download the free reporthere.

“There are certain concepts that stop me in my tracks, topics that spark interesting conversation and lead to industry-changing innovation,” said Scott Mills, president of William Mills Agency and editor of this report. “This year’s Bankers as Buyers™ Report is filled with insights centered around how leaders look at innovation, the creative application of technology and how it is being used to achieve real-world benefits.”

The 2024 Bankers as Buyers Report examines how financial institutions approach innovation while experiencing the impacts of the world around them. The report also includes contributed articles from 25 subject matter experts covering topics from leveraging AI to empowering small business customers with new solutions.

Some topics included in the report:

Bankers as Buyers consists of timely information and articles covering an array of topics to provide the financial community with information to assist in planning for today as well as the future.

About William Mills Agency

William Mills Agency is the nation’s largest public relations and marketing firm serving the financial technology industry with an emphasis on fintech providers. The agency has established its reputation through the successful execution of media relations, marketing services and crisis communications programs. The company serves clients ranging in size from small start-ups to large, publicly-traded companies. For more information, please visit www.williammills.com.

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CONTACT: Haleigh Dhaou

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KEYWORD: UNITED STATES NORTH AMERICA GEORGIA

INDUSTRY KEYWORD: SOFTWARE BANKING PROFESSIONAL SERVICES FINTECH DATA MANAGEMENT TECHNOLOGY PUBLIC RELATIONS/INVESTOR RELATIONS MARKETING ADVERTISING COMMUNICATIONS FINANCE CONSULTING

SOURCE: William Mills Agency

Copyright Business Wire 2024.

PUB: 04/03/2024 07:30 AM/DISC: 04/03/2024 07:32 AM

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