Dump the Pump Day is designed to encourage motorists to park their cars for a day and try public transportation. The slogan of this year's campaign is "Dump the Pump. Save Money. Ride Transit."
Started in June 2006 when gas prices were $3 per gallon, the campaign annually emphasized that "public transportation is a great travel option that also helps people save money."
According to the latest APTA Transit Savings Report, individuals in a two-person household can save an average of more than $9,000 annually by downsizing to one car.
http://accesswdun.com/article/2010/6/230112