Coke and Lone Star Steakhouse sign six-year deal

ATLANTA - Coca-Cola Fountain and Lone Star<br> Steakhouse & Saloon, Inc. today announced a multi-year strategic beverage supply and marketing partnership. Headquartered in Wichita, Kansas, Lone Star is a unique category of restaurants, offering high-quality service and food in more than 250 locations across the country.<br> <br> &#34;We are pleased to partner with The Coca-Cola Company because it reflects our commitment to quality products and our strategy to invigorate our beverage categories,&#34; stated T.D. O&#39;Connell, senior vice president of operations, Lone Star Steakhouse & Saloon. &#34;Coca-Cola has demonstrated both a commitment and capability to grow our beverage business.&#34;<br> <br> &#34;The Lone Star Texas-themed steakhouse is the leading brand in its category, and we are delighted that Coca-Cola products will complement their high-quality service and menu,&#34; said Tom A. Moore, president, Coca-Cola Fountain division. &#34;As Lone Star&#39;s beverage partner, we are excited about the opportunity to put our marketing ideas into action and deliver value to their restaurants.&#34;<br> <br> Under the terms of the six-year agreement, Coca-Cola Fountain will be the exclusive soft drink beverage supplier for Lone Star&#39;s more than 250 locations.<br> <br> Lone Star owns and operates Lone Star Steakhouse & Saloon restaurants; Sullivan&#39;s Steakhouse restaurants; and Del Frisco&#39;s Double Eagle Steak House restaurants.<br> <br>

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