cloudyn.png
Tuesday October 4th, 2022 2:51AM

B1G deal: Big Ten lands $7 billion, NFL-style TV contracts

By The Associated Press
Related Articles
  Contact Editor

The Big Ten's new $7 billion media rights deal will string the conference's top football games across three major networks each week, creating an NFL-style television schedule on Saturdays.

The Big Ten announced Thursday it has reached seven-year agreements with Fox, CBS and NBC to share the rights to the conference's football and basketball games.

The deals go into effect in 2023, expire in 2030 and eventually will allow the conference's soon-to-be 16 member universities to share more than $1 billion per year, pushing the total value of the agreements past $7 billion, a person familiar with the terms told The Associated Press.

The person spoke to the AP on condition of anonymity because Big Ten and network officials were not disclosing financial details publicly, but the deal is believed to be the richest ever on an annual basis for a college sports property. The large increase in revenue to the conference won't kick in until the third year of the deal and gradually will increase over the final five years.

“I think what it does, it affords us the opportunity to make sure that we can continually do the things we need to do to take care of our student-athletes, to fortify our institutions, to build our programs,” Big Ten Commissioner Kevin Warren told the AP.

The deal sets a new benchmark in the college sports arms race, which is based heavily on TV money. The Southeastern Conference has a deal with ESPN that starts in 2024 and is also worth upward of $7 billion, but over 10 years. That deal was announced before the conference moved to expand to 16 schools with the additions of Texas and Oklahoma.

The Big Ten currently has 14 members, stretching from Rutgers and Maryland on the East Coast to Nebraska across the Midwest, and covering some of the biggest media markets in the country, including New York, Philadelphia and Chicago.

In 2024, Southern California and UCLA are scheduled to join the Big Ten, adding the Los Angeles market to its footprint.

Former Fox Sports President Bob Thompson said adding teams from the second-largest media market in the country (5.8 million homes) had to make the conference even more appealing to TV networks.

Plus, the West Coast schools should help increase what conference can make off its cable network in that part of the country.

“The economics of that alone are rather large," Thompson said. “If you get 3 million people all of sudden get the Big Ten network as part of their expanded basic (cable package), that's $3 million a month. Compared to what they had been getting which is like $3 million a year.”

With ESPN out of the equation for Big Ten football after a 40-year relationship, the league is set to lock down three prominent time slots with its network partners.

Fox, which has shared the rights to the Big Ten with ESPN since 2017 and owns a majority stake in BTN, will continue to feature noon Eastern time as its primary game of the day.

Fox and its cable network FS1 will have the rights to more than two dozen football games, at least 45 men's basketball games and women's basketball games.

CBS, starting in 2024, will replace the Southeastern Conference game of the week at 3:30 p.m. Eastern — that is moving to ABC — with a Big Ten game.

CBS will carry 14-15 Big Ten football games a season from 2024-29, including a Black Friday game. Unlike with its longtime SEC deal, CBS will not be guaranteed the first selection of football games each week with the Big Ten. Fox, CBS and NBC will hold a draft for games, allowing each network some opportunities for first selection in a given week.

In 2023, CBS will carry seven Big Ten games while it still has the SEC on CBS at 3:30 p.m. Eastern. The network will continue to be the home of Big Ten men's basketball, including the conference tournament semifinals and finals, and it will begin airing the women's basketball tournament championship.

“When we did our financial analysis, and looked at the major markets — even before USC and UCLA — and the national footprint of the Big Ten, it was a very attractive deal for us," said Sean McManus, chairman of CBS Sports. "And I think the money is fair. It’s unprecedented. They’re the largest deals in the history of college football."

Starting in 2023, NBC will launch “Big Ten Saturday Night” in prime time and broadcast 15-16 games per season. The agreement with NBC also includes eight football games and dozens of men’s and women’s basketball games per season to be exclusively streamed on Peacock, the network’s online subscription service. NBC also has a separate, longstanding broadcast deal with Notre Dame, which remains unaffiliated with a conference.

Each network will air the Big Ten’s championship football game at least once during the length of the deals, with Fox securing the rights to four (2023, ’25, ’27 and ’29).

Warren spent more than two decades working as an executive in the front office of three NFL teams. He said the Big Ten's vision for its new broadcast deal was modeled after an NFL Sunday, with three consecutive marquee games across three different networks, airing from noon to nearly midnight Eastern.

“I just thought where we were in the Big Ten, we had a very unique opportunity because we have the institutions that could do it," Warren said. "We have the fan avidity. We have the breadth, we have the historical foundation, that we were in a position to really do something unique with three powerful brands in Fox, CBS and NBC.”

The Big Ten's alignment with three traditional networks shows that while streaming might be the future, linear television is not dead.

“It may be dying in certain aspects. You could say things like scripted dramas. Sitcoms. But for sports and news, it’s never been stronger,” Thompson said.

“The conferences or leagues are a little reticent to make that big of a jump from the wide, wide distribution of broadcast television," he added. "Now you’re going to jump to the streaming service, which in the big scheme of things, the numbers are still relatively small in terms of how many people watch and use them.”

___

Follow Ralph D. Russo at https://twitter.com/ralphDrussoAP and listen at http://www.appodcasts.com

___

More AP college football: https://apnews.com/hub/college-football and https://twitter.com/ap_top25. Sign up for the AP’s college football newsletter: https://bit.ly/3pqZVaF

  • Associated Categories: Associated Press (AP), AP Sports, AP Online Football, AP Online Basketball, AP National News, AP Online National News, Top General short headlines, College Sports, AP Entertainment, AP Online TV News, AP Business, AP Sports - College Football, AP Sports - NFL, AP Sports - Men's College Basketball
© Copyright 2022 AccessWDUN.com
All rights reserved. This material may not be published, broadcast, rewritten, or redistributed without permission.
Kohl's cuts 2022 outlook, closing mixed week for retailers
Kohl’s slashed its expectations for the year after sales slumped in the second quarter, sending shares down 9% at the opening bell and closing out a mixed week for retailers
9:49AM ( 14 minutes ago )
Ukraine's Zelenskyy hosts talks with UN chief, Turkey leader
Ukrainian President Volodymyr Zelenskyy is due to meet the U.N. chief and Turkey’s leader in Lviv near Ukraine’s border with Poland
9:49AM ( 15 minutes ago )
US stocks drift between gains and losses in early trading
Stocks are off to a weak start on Wall Street, drifting between small gains and losses in the first few minutes of trading Thursday
9:48AM ( 16 minutes ago )
Associated Press (AP)
Usyk fighting for Ukraine, Joshua for future in rematch
Oleksandr Usyk is fighting for much more than his world heavyweight belts in his rematch with Anthony Joshua in Saudi Arabia
6:43AM ( 3 hours ago )
LeBron James inks 2-year, $97.1 million deal with Lakers
LeBron James has agreed to a two-year, $97.1 million contract extension through the 2024-25 season with the Los Angeles Lakers
2:03AM ( 8 hours ago )
Donaldson hits walk-off slam in 10th, Yankees beat Rays 8-7
Josh Donaldson hit a walk-off grand slam in the 10th inning as the clock struck midnight, and the struggling New York Yankees salvaged an 8-7 win over the Tampa Bay Rays to avoid a three-game sweep
12:53AM ( 9 hours ago )
AP Sports
Braves' new contracts set them up for long-term success
Hey, Braves fans, hope you like the core of your team
3:56PM ( 18 hours ago )
Carl Nassib happily back with Bucs after being selective
Carl Nassib couldn’t be happier playing with Shaq Barrett again even if their Tampa Bay reunion came Wednesday in a different city
3:28PM ( 18 hours ago )
Burrow working on regaining strength after appendix surgery
Cincinnati Bengals quarterback Joe Burrow says he's trying to gain back the weight and strength he lost after having surgery to remove his ruptured appendix three weeks ago
3:05PM ( 18 hours ago )
AP Online Football
US invites 29 players to women's hoops World Cup camp
The U.S. women’s basketball team will have a lot of new faces when the Americans play in the FIBA World Cup next month in Australia
9:29PM ( 1 day ago )
Breanna Stewart earns AP WNBA Player of the Year honors
Seattle Storm forward Breanna Stewart is the first two-time winner of The Associated Press WNBA Player of the Year award
3:27PM ( 1 day ago )
NBA schedule won't have games on Election Day this year
The NBA will be off on Election Day
10:44AM ( 1 day ago )
AP Online Basketball
Fewer Americans file for jobless benefits last week
Slightly fewer Americans filed for unemployment benefits last week as the labor market continues to be the strongest segment of the U.S. economy
8:52AM ( 1 hour ago )
A look at the world's skinniest skyscraper: Steinway Tower
One skyscraper stands out from the rest in the Manhattan skyline
8:49AM ( 1 hour ago )
Saudi doctoral student gets 34 years in prison for tweets
A Saudi court has sentenced a doctoral student and women’s rights advocate to 34 years in prison for spreading “rumors” on Twitter and retweeting dissidents
8:15AM ( 1 hour ago )
AP National News
Zelenskyy to host Lviv talks with UN chief, Turkish leader
Ukrainian President Volodymyr Zelenskyy is due to meet the U.N. chief and Turkey’s leader in Lviv near Ukraine’s border with Poland
6:05AM ( 3 hours ago )
US to hold trade talks with Taiwan, island drills military
The U.S. government will hold talks with Taiwan on a trade treaty in a new sign of support for the self-ruled island democracy China claims as its own territory
5:35AM ( 4 hours ago )
Post-Roe differences surface in GOP over new abortion rules
The debate over a limited set of circumstances in which abortion could be legal is causing divisions among Republican lawmakers in some states
5:29AM ( 4 hours ago )
Top General short headlines
With Bennett back at QB, Dawgs hunt another national title
Stetson Bennett could’ve gone out on top
10:29AM ( 1 day ago )
CFP championship games to return to Atlanta, South Florida
Atlanta and South Florida have been selected to host College Football Playoff national championship games for the second time
4:49PM ( 2 days ago )
LSU QB Brennan ends college career before 6th season
LSU quarterback Myles Brennan has decided to end his college football career after five seasons with the Tigers
4:23PM ( 2 days ago )
College Sports
Anne Heche's death ruled accidental after fiery car crash
The coroner's office says actor Anne Heche died from burns and inhalation injury after her fiery car crash and the death has been ruled an accident
6:12AM ( 3 hours ago )
Attorney: Don't accept portrayal of R. Kelly as `monster'
R. Kelly’s federal trial on allegations that he rigged his 2008 state child pornography trial and enticed girls for sex is about the R&B singer’s “dark” and “hidden” side, a prosecutor told jurors Wednesday
6:59PM ( 15 hours ago )
A$AP Rocky pleads not guilty to firearm assault charges
Rapper A$AP Rocky has pleaded not guilty to felony assault with a firearm charges stemming from a 2021 confrontation in Hollywood
3:26PM ( 18 hours ago )
AP Entertainment
'Pop Idol' and stage star Darius Campbell Danesh dies at 41
British singer and performer Darius Campbell Danesh has died at age 41
3:11PM ( 1 day ago )
Anne Heche dies of crash injuries after life support removed
Actor Anne Heche has died, nine days after she was injured in a fiery car crash
11:48PM ( 3 days ago )
Anne Heche, star with troubled life, dies of crash injuries
Actor Anne Heche has died, nine days after she was injured in a fiery car crash
11:21PM ( 3 days ago )
AP Online TV News
Turkey lowers interest rate even as inflation soars to 80%
Turkey’s central bank has lowered its key interest rate despite inflation surging to nearly 80% and making it difficult for people to buy what they need
8:30AM ( 1 hour ago )
US futures point to gains with earnings, jobs data on tap
Markets in the U.S. moved into positive territory before the opening bell as Wall Street waits for more corporate earnings reports and employment data
8:25AM ( 1 hour ago )
Germany lowers natural gas tax to ease burden on consumers
German Chancellor Olaf Scholz says the government will temporarily lower taxes on natural gas to ease the financial pressure on people struggling with soaring energy costs
7:34AM ( 2 hours ago )
AP Business
Oklahoma's Gundy out after saying 'racially charged' word
A day after Oklahoma assistant head football coach Cale Gundy announced his resignation, the school said Gundy uttered what it called a racially charged word multiple times during a film session last week
5:06PM ( 1 week ago )
Alabama No. 1 in preseason coaches' poll; Ohio St. 2, UGA 3
Alabama is No. 1 in the preseason USA Today coaches’ poll, with Ohio State second and defending national champion Georgia third
1:03PM ( 1 week ago )
Oklahoma's Gundy resigns after using offensive language
Oklahoma assistant head football coach Cale Gundy says he has resigned after using offensive language during a film session
1:42AM ( 1 week ago )
AP Sports - College Football
Bengals' Burrow is practicing, should be ready for opener
Joe Burrow is fully participating in training camp three weeks after having an appendectomy
3:47PM ( 2 days ago )
Falcons WR London (knee) not seriously hurt, will miss time
Atlanta Falcons rookie receiver Drake London will likely be held out of practice this week because of a right knee injury, but the No. 8 overall pick isn’t expected to miss significant time
10:19PM ( 3 days ago )
Raiders move to 2-0 in preseason with 26-20 win over Vikings
Nick Mullens completed 7 of 9 passes for 94 yards and one touchdown, and the Las Vegas Raiders beat the Minnesota Vikings 26-20 in a preseason game
9:45PM ( 3 days ago )
AP Sports - NFL
More rain, more bodies in flooded Kentucky mountain towns
Another round of rainstorms are hitting flooded Kentucky mountain communities
10:39PM ( 2 weeks ago )
Still more rain hits flooded Kentucky mountain communities
Another round of rainstorms are hitting flooded Kentucky mountain communities
2:27PM ( 2 weeks ago )
Comeback: Warren rebounds from rocky start leading Big Ten
Big Ten Commissioner Kevin Warren had a chance to take a victory lap this week at Big Ten media day
5:20PM ( 3 weeks ago )
AP Sports - Men's College Basketball
Kohl's cuts 2022 outlook, closing mixed week for retailers
Kohl’s slashed its expectations for the year after sales slumped in the second quarter, sending shares down 9% at the opening bell and closing out a mixed week for retailers
9:49AM ( 15 minutes ago )
Ukraine's Zelenskyy hosts talks with UN chief, Turkey leader
Ukrainian President Volodymyr Zelenskyy is due to meet the U.N. chief and Turkey’s leader in Lviv near Ukraine’s border with Poland
9:49AM ( 15 minutes ago )
US stocks drift between gains and losses in early trading
Stocks are off to a weak start on Wall Street, drifting between small gains and losses in the first few minutes of trading Thursday
9:48AM ( 16 minutes ago )
Trains paralyzed again in UK as unions stage more strikes
Thousands of train workers in Britain have staged a fresh round of strikes that is paralyzing rail services across the country
9:25AM ( 39 minutes ago )
FIU says football player Luke Knox, 22, has died
Florida International University says football player Luke Knox has died
9:23AM ( 41 minutes ago )