clearn.png
Saturday June 19th, 2021 5:56AM
5:36AM ( 20 minutes ago ) Weather Alert

NFL, TV partners navigating pandemic and future rights deals

By The Associated Press
Related Articles
  Contact Editor

In a year in which few things are normal, there will be some familiar things about NFL broadcasts this season.

Announcers will be in the stadiums, pregame shows will have their usual fill of banter and debate and the regular season will start on time.

But will it translate to an increase in ratings for a third straight year? Opinions are mixed, but Neal Pilson, the former president of CBS Sports who now runs his own sports television consulting company, thinks there will be growth because of many factors.

“More people are home, all those that go to the game will be home watching which will add up in some markets plus there might not be as much group viewing,” he said.

Pilson also points to the NFL starting its regular season on time as another positive factor while the NHL and NBA are trying to complete their postseasons months later than they would normally finish.

Onnie Bose, the NFL's VP of Broadcasting, said they looked at how the other leagues approached things before coming up with their protocols. One of the advantages of football is that it is a tightly-shot sport, which can mitigate showing empty stadiums.

NFL Films will supply the crowd noise for games because of the lack of fans. They have been gathering multi-channel surround audio recordings from every NFL stadium for use in their productions over the past four seasons. The sounds will be fed to the broadcast by a league-hired operator who is following the game and using a button panel to control playback from custom-configured software.

Fan mosaic LED boards may also be used at some stadiums and bigger games.

“The way we are approaching audio will be unique and something that will stand out. It is something we take a lot of pride in,” he said. “The audio from Seahawks games will be from games the last four seasons.”

The league was hoping that extending the collective bargaining agreement with the NFL Players Association would pave the way to begin discussions with the networks about extending their rights deals. But then the coronavirus pandemic happened and that was put on the back burner.

The league and its network partners had preliminary discussions in June, but those talks could ramp up late in the season or early in the offseason, especially with the addition of a 17th regular-season game in the near future.

However, the league has already seen some extra money from the new CBA as NBC and CBS won the rights for two extra postseason games after the playoffs were expanded from 12 to 14 teams. ESPN's deal expires after 2021 while NBC, CBS and Fox are up after 2022.

The league already makes more than $7.5 billion annually from its rights deals. The revenue could nearly double with an extra week of regular-season games and expanded playoffs.

Mark Reino, CEO of Merit Mile, a Boca Raton, Florida-based advertising, PR and sports marketing agency, also sees the NFL in a position of leverage.

“As they come back they have the benefits of examining what worked and didn’t for other sports, and be in full assessment mode,” he said. “They perhaps have all that insight, but also a perfect market timing in my opinion, of all of this. Their visibility and awareness is going to benefit them in some type of financial capacity as it relates to collective bargaining with the networks. Don’t doubt the NFL is going to use this as leverage.”

PRESEASON MAKEUPS: The league will allow stations that have preseason broadcast rights with teams to re-air regular-season games in their markets. The move should allow some teams and stations to recoup some revenue lost from the lack of preseason games since that is where the greatest impact is felt. Usually, replays are only available on NFL Network or NFL Game Pass. The league has allowed teams during the preseason to re-air historic games from the league's archives.

TEST RUN: ABC will air its first “Monday Night Football” game since 2005 on Sept. 21 when the Raiders play their first game in Las Vegas against the New Orleans Saints. Not only is it the 50th anniversary of the first MNF game, but it could signal a return of the franchise back to ABC by 2022.

The biggest change in the upcoming rights deals could be Monday nights returning to ABC and ESPN going for the Thursday night games. Not only does the league want to be back on all four broadcast networks, but it would put Walt Disney Company back in the Super Bowl rotation by putting it on ABC.

“The NFL is not prepared to put the Super Bowl on cable. That would be deep trouble,” Pilson said. “If ABC wants Monday nights, they can get it and shift some of the dollars if ESPN continues with the NFL.”

ANNOUNCER SHUFFLES: As usual, ESPN's “Monday Night Football” leads the way as Steve Levy, Brian Griese and Louis Riddick take over. ... At CBS, Charles Davis joins Ian Eagle on the No. 2 crew after Davis spent 13 years with Fox. Trent Green moves to the No. 3 crew with Kevin Harlan while Rich Gannon goes to the fourth team with Greg Gumbel. ... Fox will move Daryl “Moose” Johnston to the second team with Kevin Burkhardt. Adam Amin and Kevin Kugler have been hired as play-by-play announcers while Jonathan Vilma and Greg Jennings are new analysts. Kugler was brought on after Thom Brennaman wasn't retained after using an anti-gay slur on air during a Cincinnati Reds broadcast last month.

___

More AP NFL: https://apnews.com/NFL and https://twitter.com/AP_NFL

  • Associated Categories: Associated Press (AP), AP Sports, AP Online Football, AP Entertainment, AP Online TV News, AP Business, AP Sports - NFL
© Copyright 2021 AccessWDUN.com
All rights reserved. This material may not be published, broadcast, rewritten, or redistributed without permission.
NFL, TV partners navigating pandemic and future rights deals
In a year in which few things are normal, there will be some familiar things about NFL broadcasts this season
8:25PM ( 27 minutes ago )
The Latest: COVID-19 more prevalent in poor New Mexico areas
A top state health official is warning that COVID-19 infections are far more prevalent in low-income areas of the New Mexico, potentially straining Medicaid health care
8:20PM ( 32 minutes ago )
New video shows fatal police shooting of Black man in LA
A grainy video shows the fatal shooting of a Black man by Los Angeles County sheriff’s deputies this week
8:14PM ( 37 minutes ago )
Associated Press (AP)
Georgia QB Newman opting out of season to prepare for draft
Jamie Newman, the Wake Forest transfer who was the projected starting quarterback for No. 4 Georgia, is opting out of the season to prepare for the 2021 NFL draft
7:21PM ( 1 hour ago )
Pirates to wear No. 21 on Sept. 9 to honor Roberto Clemente
The Pittsburgh Pirates will celebrate Roberto Clemente when the entire team dons his No. 21 on Sept. 9 against the Chicago White Sox
6:45PM ( 2 hours ago )
The Latest: Americans Li, Rogers pull off upsets at US Open
Unseeded Americans Ann Li and Shelby Rogers have pulled off upset victories in the second round of the U.S. Open
6:43PM ( 2 hours ago )
AP Sports
Cousins: No virus worry; wants to 'respect' others' concerns
Minnesota Vikings quarterback Kirk Cousins says he’s unconcerned about catching the coronavirus
2:54PM ( 5 hours ago )
Saints bracing for new NFC South challenge from Brady's Bucs
The New Orleans Saints have won three straight NFC South titles with quarterback Drew Brees
1:42PM ( 7 hours ago )
The Latest: Notre Dame-Wake Forest game moved from Charlotte
Wake Forest says its Sept. 26 football game against No. 10 Notre Dame will move from Charlotte, North Carolina, to the Demon Deacons’ home field in Winston-Salem
11:41AM ( 9 hours ago )
AP Online Football
Lawsuit seeks to ban Kanye West from Arizona ballot
An Arizona resident has asked a judge to bar Kanye West from appearing on Arizona’s Nov. 3 ballot
5:49PM ( 3 hours ago )
Fox, C-SPAN, NBC moderators for upcoming Trump-Biden debates
Representatives from Fox News, C-SPAN and NBC will moderate the upcoming debates between President Donald Trump and Democratic challenger Joe Biden
5:29PM ( 3 hours ago )
Art Basel cancels annual Miami event due to virus
The high-brow Art Basel fair, known for glamorous parties and celebrity sightings, is canceling its annual Miami event amid the coronavirus pandemic
5:27PM ( 3 hours ago )
AP Entertainment
'Tiger King' star Carole Baskin to 'Dancing With the Stars'
Like all cool cats and kittens, Carole Baskin is going to “Dancing With the Stars.”
9:45AM ( 11 hours ago )
Current events push 'Black Panther,' Fox News to big ratings
A special airing of “Black Panther” after the death of star Chadwick Boseman was a bright spot for the broadcast networks in a ratings week otherwise dominated by Fox News Channel’s coverage of the Republican National Convention
5:40PM ( 1 day ago )
New this week: 'Mulan,' Billy Ocean music, 'Transplant'
This week’s new entertainment releases include the long-awaited, live-action “Mulan,” but it will cost you $30 and is available only to Disney+ subscribers
5:21PM ( 2 days ago )
AP Online TV News
Pelosi says hair salon should apologize for 'set-up' visit
U.S. House Speaker Nancy Pelosi says she trusted the word of a San Francisco hair salon when staff told her they could take customers even though the city still does not allow indoor beauty services because of the pandemic
7:06PM ( 1 hour ago )
The Latest: Georgia universities move to slow virus' spread
With more than 3,000 public university students and employees across Georgia testing positive for COVID-19 since Aug. 1, some schools are taking action to slow the spread of the respiratory illness
6:31PM ( 2 hours ago )
United plans to furlough 16,000 workers, fewer than expected
United Airlines plans to furlough about 16,000 employees in October as the pandemic continues to hammer air travel continues
6:06PM ( 2 hours ago )
AP Business
No. 5 Oklahoma still Big 12 favorite with inexperienced QB
The fifth-ranked Oklahoma Sooners have been Big 12 champions and in the College Football Playoff all three seasons with Lincoln Riley as their head coach
2:54PM ( 1 day ago )
SEC remains loaded in season when little else is normal
The Southeastern Conference is trying to carry on its football season amid the COVID-19 pandemic
10:57AM ( 1 day ago )
NFL takes over investigation of Washington Football Team
The NFL has taken over the independent investigation into workplace conduct within the Washington Football Team
9:27PM ( 1 day ago )
AP Sports - NFL
The Latest: COVID-19 more prevalent in poor New Mexico areas
A top state health official is warning that COVID-19 infections are far more prevalent in low-income areas of the New Mexico, potentially straining Medicaid health care
8:20PM ( 32 minutes ago )
New video shows fatal police shooting of Black man in LA
A grainy video shows the fatal shooting of a Black man by Los Angeles County sheriff’s deputies this week
8:14PM ( 38 minutes ago )
Carol Burnett granted temporary custody of teenage grandson
A court has granted Carol Burnett temporary custody of her teenage grandson as the boy’s mother struggles with substance abuse
8:13PM ( 39 minutes ago )
House subpoenas embattled Postal Service leader over delays
The House Oversight Committee has subpoenaed Postmaster General Louis DeJoy for records about widespread delays to mail delivery
8:10PM ( 42 minutes ago )
TS Nana barrels toward Belize, could become hurricane
Tropical Storm Nana is barreling westward just off the coast of Honduras on a collision course with the tiny nation of Belize, where thousands of people were stocking up on food, water and construction materials
8:09PM ( 43 minutes ago )